Close Menu
  • Home
  • News
    • Local
  • Opinion
  • Business
  • Health
  • Education
  • Sports
  • Podcast

Subscribe to Updates

Get the latest creative news from FooBar about art, design and business.

What's Hot

Trust in Mainstream Media at a New Low, But the Black Press Stands as the Trusted Voice

Pew Finds Just 6% of Journalists Are Black as Crisis Grows with Recent Firings

Republicans Shutdown Government

Facebook X (Twitter) Instagram
  • Lifestyle
  • Podcast
  • Contact Us
Facebook X (Twitter) Instagram Pinterest Vimeo
The Windy City Word
  • Home
  • News
    1. Local
    2. View All

    Youth curfew vote stalled in Chicago City Council’s public safety committee

    Organizers, CBA Coalition pushback on proposed luxury hotel near Obama Presidential Center

    New petition calls for state oversight and new leadership at Roseland Community Hospital

    UFC Gym to replace shuttered Esporta in Morgan Park

    Unbreakable: Black Women and Mental Health

    A Question of a Government Shutdown?

    Jackson State Dominates Southern on the Road, Wins Boombox Classic

    Conference Commissioners Discuss Name, Image, and Likeness in Washington

  • Opinion

    Capitalize on Slower Car Dealership Sales in 2025

    The High Cost Of Wealth Worship

    What Every Black Child Needs in the World

    Changing the Game: Westside Mom Shares Bally’s Job Experience with Son

    The Subtle Signs of Emotional Abuse: 10 Common Patterns

  • Business

    Illinois Department of Innovation & Technology supplier diversity office to host procurement webinar for vendors

    Crusader Publisher host Ukrainian Tech Businessmen eyeing Gary investment

    Sims applauds $220,000 in local Back to Business grants

    New Hire360 partnership to support diversity in local trades

    Taking your small business to the next level

  • Health

    Unbreakable: Black Women and Mental Health

    A Question of a Government Shutdown?

    Democrats Dig In: Healthcare at the Center of Looming Shutdown Fight

    Democrats Dig In: Healthcare at the Center of Looming Shutdown Fight

    COMMENTARY: Health Care is a Civil Rights Issue

  • Education

    Alabama’s CHOOSE Act: A Promise and a Responsibility

    After Plunge, Black Students Enroll in Harvard

    What Is Montessori Education?

    Nation’s Report Card Shows Drop in Reading, Math, and Science Scores

    The Lasting Impact of Bedtime Stories

  • Sports

    Jackson State Dominates Southern on the Road, Wins Boombox Classic

    Conference Commissioners Discuss Name, Image, and Likeness in Washington

    Week 4 HBCU Football Recap: DeSean Jackson’s Delaware State Wins Big

    Turning the Tide: Unity, History, and the Future of College Football in Mississippi

    Week Three HBCU Football Recap: Grambling Cornerback Tyrell Raby Continues to Shine

  • Podcast
The Windy City Word
Featured

Black Press to Target: Your Silence Is Loud—and Costly

staffBy staffUpdated:No Comments4 Mins Read
Facebook Twitter Pinterest Telegram LinkedIn Tumblr Email Reddit
Share
Facebook Twitter LinkedIn Pinterest WhatsApp Email

By Stacy M. Brown
Black Press USA Senior National Correspondent

Even before Target publicly rolled back its diversity, equity, and inclusion (DEI) programs, the Black Press of America had requested a meeting with CEO Brian Cornell. Those requests—from National Newspaper Publishers Association (NNPA) President and CEO Dr. Benjamin F. Chavis Jr. and NNPA Chairman Bobby Henry—have gone unanswered for nearly a year. Cornell has not spoken to either Chavis or Henry, who represent the more than 250 Black-owned newspapers and media companies that make up the NNPA. Just recently, a lower-level Target employee acknowledged via email that the company is aware of the request for a meeting—but no such meeting has been scheduled. Meanwhile, Cornell met with Rev. Al Sharpton, who stated publicly that he was not participating in a boycott of Target and really didn’t have a dog in the fight. That meeting—and the snub of the Black Press—has deepened frustration within the Black media community and reinforced what NNPA members say is a longstanding pattern of corporate disrespect.

Target has not yet responded to the Black Press for this article. “The Black Press of America is concerned about our continued public education and selective buying campaign directed toward Target,” Chavis stated. “While we heard from some of the staff of Target, we’ve not had direct communication with Target’s CEO, Brian Cornell. We intend to intensify our efforts to get this issue resolved in the interest of 50 million African American consumers across the nation.” Tracey Williams-Dillard, publisher and CEO of the Minnesota Spokesman-Recorder, located near Target’s Minneapolis headquarters, said the company’s continued silence “sends the message that Target does not value us as consumer-based dollars.” She noted reports of more than 13 consecutive weeks of declining foot traffic at stores and criticized the company’s decision to dismantle its DEI initiatives just before Black History Month. “The timing was disturbing,” Williams-Dillard said. “It was a slap in the face.” Henry, publisher of the Westside Gazette in Ft. Lauderdale and chairman of the NNPA, didn’t hold back: “Target’s manipulated silence toward the Black Press sends a powerful and troubling message to Black America—that our voices, platforms, and influence are expendable.” He said Target’s behavior suggests the company’s earlier DEI push was “a short-term PR strategy” rather than a commitment to real equity. “True diversity requires long-term investment,” Henry said. “When companies pull back, we must pull back too. Black consumers are speaking with their dollars every day.”

In response to Target’s inaction, the NNPA launched a selective buying and consumer education campaign earlier this year. That effort began as Rev. Jamal Bryant’s “Target Fast” drew nearly 200,000 supporters, and the NAACP issued a formal consumer advisory citing Target’s retreat from its racial justice pledges. As major organizations, we are in lockstep with our messages to Black consumers. In Omaha, Omaha Star publisher Terri Sanders said the company’s DEI commitment “was never intentional—it was a go-along-with-the-crowd act.” She called Target’s refusal to invest in Black-owned media “redlining at its best. Target’s ignoring the Black Press indicates that the Black consumer should ignore Target,” Sanders said. Chicago Defender Managing Editor Tacuma Roeback agreed, describing Target’s failure to support Black media as either “misguided, pigheaded, or simply unwilling to address the needs of a community that helped make them pop in the first place. And now it’s too late.  The energy once associated with shopping at Target has faded” Seattle Medium publisher Chris Bennett said the lack of foot traffic in local stores is “very noticeable. Target will learn one way or another that Black dollars do matter.” Mississippi Link publisher and NNPA board member Jackie Hampton observed a decline in Black shoppers at her local Target store.  Hampton challenged Target’s leadership to reconsider its direction. “I would hate to see Target die because of hate,” she said. Across the board, NNPA publishers stressed that visibility in Black-owned media is about far more than advertising dollars. Cheryl Smith, publisher of Texas Metro News, Garland Journal, and I Messenger Media, called Target’s behavior “economic apartheid. We are the truth-tellers,” Smith said. “We stand on integrity, transparency, and the love of our people. If you want our dollars, you better respect our institutions.”

Share. Facebook Twitter Pinterest LinkedIn Reddit WhatsApp Telegram Email
Previous Article2025 VW Tiguan: Sharpest & Smartest! First Look in Montana!
Next Article Rep. LaMonica McIver: Members of Congress Rally Around Black Congresswoman Charged by Trump’s ICE Officers
staff

Related Posts

Trust in Mainstream Media at a New Low, But the Black Press Stands as the Trusted Voice

Pew Finds Just 6% of Journalists Are Black as Crisis Grows with Recent Firings

Republicans Shutdown Government

Leave A Reply Cancel Reply

Video of the Week
https://www.youtube.com/watch?v=AxFXtgzTu4U
Advertisement
Video of the Week
https://www.youtube.com/watch?v=OjfvYnUXHuI
ABOUT US

 

The Windy City Word is a weekly newspaper that projects a positive image of the community it serves. It reflects life on the Greater West Side as seen by the people who live and work here.

OUR PICKS

Lollapalooza 2024: Black Chicagoans embrace diversity at music fest

Headlines

2025 Ford Bronco Sport Big Bend Better Than Jeep or Subaru? Shocking Features Revealed!

MOST POPULAR

Unbreakable: Black Women and Mental Health

A Question of a Government Shutdown?

Democrats Dig In: Healthcare at the Center of Looming Shutdown Fight

© 2025 The Windy City Word. Site Designed by No Regret Medai.
  • Home
  • Lifestyle
  • Podcast
  • Contact Us

Type above and press Enter to search. Press Esc to cancel.