John Hagen, Exe. VP, Sales, Nexen Tire highlights the company’s 80-year history since its founding in 1942, emphasizing steady global and U.S. growth. The company now operates four plants, four R&D centers, seven overseas sales corporations, and 12 branch offices, employing over 7,000 people worldwide.
Key updates include:
Production footprint: Two plants in South Korea, one in China, and a new facility in the Czech Republic that recently expanded capacity from 5 million to 11 million tires annually.
Research & Development: The central R&D headquarters in Seoul (opened in 2019) anchors a network that includes Europe, North America, and China, plus proving grounds and a “university” headquarters designed as a community hub.
Original Equipment (OE) Fitments: Partnerships extend beyond Hyundai and Kia to premium brands like BMW, Porsche, Volkswagen, Audi, and Jeep. U.S. OE growth is a particular focus, with several new fitments rolling out this year and beyond.
Warranty Leadership: The company touts its Total Coverage Warranty, which includes road hazard protection, roadside assistance, treadwear coverage, and a free trial period — designed to outpace competitors.
Quality Milestone: Over 600 million tires produced in the U.S. with zero recalls, presented as proof of exceptional quality and reliability.
The presentation closes by reinforcing the company’s commitment to innovation, customer value, and building trust, before handing over to a technical expert for further insights.
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