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Barbie Honors Madam C.J. Walker’s Legacy With New Doll

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Mattel has released a new Barbie doll honoring the legacy of Madam C.J. Walker, a renowned Black entrepreneur and activist known to be the nation’s first self-made female millionaire.

On Wednesday (August 24), a Walker-inspired doll hit the shelves as Barbie recognizes female heroes who shaped society through its Inspiring Women series.

The Barbie’s release comes amid Black Business Month, which celebrates entrepreneurship that trailblazers like Walker paved the way for.

“As a pioneer in entrepreneurship, philanthropy​, and activism, creating the blueprint for the self-made American businesswoman and innovators of the twentieth century, Madam C.J. Walker is an embodiment of our Barbie Inspiring Women series,” Lisa McKnight, the global head of Barbie, said in a statement. “We’re honored to welcome her into this group of trailblazing women and introduce more kids to her journey of becoming one of the nation’s first widely-successful female founders.”

Born in 1867, Walker successfully created a line of hair care products and cosmetics tailored to Black women.

Walker’s business acumen led to Guinness World Records documenting her as the nation’s first self-made female millionaire.

The Madam C.J. Walker doll sports a floral blouse and full-length turquoise skirt. A replica of Walker’s original Wonderful Hair Grower product also comes with the Barbie.

For the doll’s creation, the company collaborated with Walker’s great-great-granddaughter A’Lelia Bundles.

“To be able to have Madam C.J. Walker included in Barbie’s Inspiring Women Series means her story will go out across the world in a way it never has before,” Bundles told Yahoo Life. “To know little girls and big girls will have access to Madam Walker and just that physical symbolism of her story means it’s going to be exploding exponentially in a way it never has before.”

Get the latest news 24/7 on The Black Information Network. Listen now on the iHeartRadio app or click HERE to tune in live.

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Black Information Network

Black Information Network is the first and only 24/7 national and local all-news audio service dedicated to providing an objective, accurate and trusted source of continual news coverage with a Black voice and perspective. BIN is enabled by the resources, assets and financial support of iHeartMedia and the support of its Founding Partners: Bank of America, CVS Health, GEICO, Lowe’s, McDonald’s USA, Sony, 23andMe and Verizon. BIN is focused on service to the Black community and providing an information window for those outside the community to help foster communication, accountability and deeper understanding.

Black Information Network is distributed nationally through the iHeartRadio app and accessible via mobile, smart speakers, smart TVs and other connected platforms, and on dedicated all-news local broadcast AM/FM radio stations. BIN also provides the news service for iHeartMedia’s 106 Hip Hop, R&B and Gospel stations across the country. Please visit www.BINNews.com for more information.

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