The age cutoff for Friday was partly due to practical constraints, said Lalley, because they wanted to limit the number of sizes they handled. But, according to Lalley, they had also received feedback that as children get older, they become more “concerned about the logos on the side of their shoes,” he said. Operation Warm’s shoes aren’t branded. Since the pilot distribution last year, the organization has also changed the style of shoe distributed, from a slip-on to a lace-up tennis shoe that children could run around in.
